Marketers are spoiled for choice with regards to content curation and sharing software. This software space is filled with platforms that enable you to search through content, filter noise, and analyze the impact of your social shares.
Marketers love BuzzSumo, and even for good reason. It offers content research, social listening, influencer sourcing, and link research all in one place, and lots of this data is free – to a degree. When your company needs some thing or distinct from what BuzzSumo offers, it’s time consider alternatives.
We’ve gathered a summary of the best BuzzSumo alternatives for several different use cases. All these tools provides some type of “trending content,” feature, but that’s really in which the similarities end. When you’re done skimming 14 different social channels for viral content, do your team a big favor and check out these options.
EpicBeat is constructed to curate content, find influencers, and perform social listening tasks. The interface has lots of features, but continues to be easy to learn, with filters, charts, and graphs to assist you to organize your results. Since it’s mainly a content curation tool, EpicBeat’s focus is finding great content and sharing it directly via your site. It gives you integrations for social listening across most platforms, although only Twitter is offered on the free level.
The free version also limits one to content up to a month old, however if that’s everything required, it’s free forever. With the premium level, subscribers can view content lists as old as you year. The internet site also provides built in sharing and engagement stats for each content asset, so you can find by far the most viral content and share it in your platform.
EpicBeat content dashboard
Through the same company that owns EpicBeat, EpicTrack is surely an enterprise-level content sharing platform for your data-driven marketer. This software package is a buzzsumo alternatives, but considerably more powerful with the addition of in-depth analytics on how content affects your bottom line. By combining your articles aggregation and sharing with site visit data, EpicTrack shows specific ROI for every bit of shared content. This means you can track the immediate negative effects of each post from the same platform in which you first discovered or scheduled the share.
Along with offering you an all-in-one tool, EpicTrack dives deeper with Sentiment Analysis and Mention Analytics, both of which are made to assist you to gauge reader feedback. Sentiment Analysis lets you know the tone of comments and shares, to help you react quickly to customer feedback (both good and bad) without searching through every mention yourself. Mention Analytics tracks your posts authors and filters customer response for you personally.
EpicTrack content analysis dashboard
Feedly helps users filter text from feeds, blogs, and online magazines depending on the topics and publications you specify. That can come in useful if you’re seeking relevant third-party content to discuss – or, heck, just read – on a regular basis. Although Feedly is created around the Rich Site Summary (RSS) model, it is above and beyond the conventional RSS feed with sharing, suggestions, as well as over 200 application integrations. Each piece of content articles are stripped right down to its basic text and images, filtering out ad noise and sign-up interruptions, which makes reading on Feedly a calming experience.
Feedly’s keyword and social listening functionality is powered by Google Alerts, nevertheless the app integration enables you to build up your keyword and mention notifications into the existing content feed. The vast number of app integrations means sharing pertinent content with your team or audience is easy. Feedly doesn’t provide much when it comes to analytics on existing or shared content, but the stripped-down feel, mobile app, and straightforward content discovery tools turn this into an excellent tool for marketers centered on reading and sharing.
Feedly mobile content views
Oktopost is made specifically for marketers and social networking managers in the B2B space. Along with content discovery formats, your team can connect existing RSS feeds to monitor your most valuable causes of new content. Automation helps streamline your posts sharing by scheduling posts across social platforms and services. They also give a browser extension for easy scheduling and sharing.
Because they’re B2B focused, Oktopost integrates website analytics straight into their platform to help marketers study the impact in their content. It also integrates with existing CRM and marketing automation platforms including SalesForce, HubSpot, and Marketo. Oktopost builds custom pricing packages tailored to your organization’s needs.
Oktopost social curation dashboard
Since the name suggests, Sprout Social can be a social media marketing-focused content curation and sharing tool for marketers. The mixture of discovery and publication capabilities with customer care and lead tracking makes this an excellent tool for smaller businesses and corporations with high social engagement. Analytics and reporting features round out the platform, allowing marketers to prove successful campaigns and show measurable leads to stakeholders.
Sprout Social’s strength is in its customer-focused integrations. Direct messages from the social channels are routed to the dashboard, where any authorized users can respond without switching between a number of different accounts. You may also make use of the Monitoring feature to follow along with mentions using a sales focus. Sprout Social offers single user, team, and enterprise editions.
SproutSocial content trends dashboard
The Ahrefs platform is perfect for marketers and social websites managers who would like to improve backlinks and relative SEO as well as tracking content and mentions. Ahrefs crawls over 4 billion links every day, which is useful if your strategy relies heavily on link building. While those crawlers are out scouring the net for links, they’re also able to curate plenty of brand- and keyword-related content for your personal team to talk about. Every post includes interaction, keyword, backlink, and ranking metrics.
Unlike most of the platforms with this list, Ahrefs doesn’t integrate with social channels to directly share or publish content. What it lacks in sharing capabilities the software program makes up for in analytics. Ahrefs is made for content managers and SEOs interested in how content and backlinking affects overall site and website landing page rankings, but could be confusing for less experienced users.
Ahrefs content analytics dashboard
When you’re ready for an alternative to BuzzSumo, you can monitor the achievements of your social posts by searching through channels and switching from platform to platform, or you can save time and switch to a social media platform that can it all.